Gabe is a Designer, Photographer and Content Creator based in Toronto.
I’m Gabe—a Social Content Creator and Art Director who lives at the intersection of creative storytelling and platform-native execution. It started in 2004 with a $450 Olympus D-575 Zoom (a wild investment for a 7-year-old, thanks Mom), but it’s evolved into a career spent building digital worlds for some of the biggest brands on the planet.
By The Numbers
48M+ Views: Across social assets I’ve concepted, shot, and edited.
12x Awards: Including Shorty Awards (Winner & Gold), The One Club (Bronze Pencil), and Marketing Awards.
5+ Years Experience: Navigating high-speed agency environments and complex approval workflows.
What I Do
I don’t just "make videos." I develop the visual character of a brand at the speed of culture. From creating viral, trend-led content for Kraft Heinz and Canadian Tire, to navigating the high-compliance, regulated worlds of pharmaceuticals and cannabis, I specialize in content that feels authentic while staying strictly on-brief and compliant.
My toolkit includes everything from art direction and video production to more niche skills like vocal characterization and (strangely enough) puppetry.
The Non-Work Stuff
When I’m not obsessing over platform analytics or AI research, I’m likely making a top-tier tteokbokki, researching human design, or either on a run or in the gym.
Clients I’ve worked with : Visa, Samsung, Canadian Tire, Mondelez, Air Canada, Warner Bros., Ciroc, Kraft Heinz, Beiersdorf, and Keurig Dr. Pepper.
Pet-ition - Matties Place
The One Club - Bronze Pencil
Marketing Awards - Gold
Welcome Home Jars - Kraft Peanut Butter
Shorty Awards: Winner Multicultural Community Engagement
Shorty Awards: Finalist Integrated Campaign
Marketing Awards: Silver Integrated Campaign
Marketing Awards: Bronze Out-of-Home
MiO Crash Coverage - Kraft Heinz
Shorty Awards: Winner TikTok Partnership, Contest or Promotion, Comedy Video
Shorty Awards: Finalist in Food & Beverage
Shorty Awards: Gold Honor in Brand Awareness Campaign
Shorty Awards: Silver Honor in User-Generated Content, Humor
The One Show: Merit Award
Marketing Awards: Merit Brand Marketing
